Questions people ask us.

It's whether AI tools like ChatGPT know your business, mention it and recommend it when people ask about what you sell. It also covers whether what they say about you is right.

No, but they work together. SEO helps your pages rank in search results. AI visibility is about what AI tools say about you. That often comes from pages you don't own. Good SEO gives AI more to work with, but it won't get you recommended on its own.

They're two names for the same goal. Answer engine optimization usually means answering questions directly on your own pages. Generative engine optimization usually means shaping the other sources AI writes its answers from. We do both. More on AEO and more on GEO.

ChatGPT, Claude, Gemini, Perplexity, Copilot and Grok. For ecommerce clients we also check the shopping side of each tool, including Amazon Rufus.

AI tools write a new answer every time. Who's asking, where they are, how the question is worded and what the tool finds when it searches can all change the result. That's why we look at patterns across many answers instead of trusting one screenshot.

Yes. It happens more than most owners expect. Old details, mixed-up names and the wrong kind of business are all common. Checking what AI already says about you is one of the first things we do.

With the Plan. We find out who's asking about what you sell, what AI tells them and what to fix first, then hand you a 90-day plan. See what the Plan includes.

That depends on your level. At Direct we measure, plan and write and your team makes the changes. At Shared we make the fixes and publish the content. At Delivered we also get you onto the pages AI already trusts. Compare the levels.

Milana Thornton, our founder, builds your plan and leads your monthly strategy call. Livia Thornton runs the content and community work. Meet the team.

You get your own Slack channel with us, weekly business hours for anything in between and a monthly strategy call.

At Direct, view access to Google Analytics and Google Search Console, since your team makes the changes. At Shared and Delivered, an editor login for your website too, so we can make the fixes and publish the content. We never need your passwords for anything else.

Our team writes every piece in your voice and you approve it before anything goes live. Each piece includes two rounds of revisions.

Yes, at Shared and Delivered. A real person joins the conversations where your buyers are already asking. It's always disclosed. At Direct you get a map of where to show up.

We restructure and add pages as part of the work, but we don't rebuild whole websites. If you need a full rebuild, we'll quote it as its own project.

Yes. We work with Shopify stores today and quote other platforms case by case. See how we help ecommerce brands.

Most of our clients are in the US. If you're elsewhere, get in touch and we'll tell you honestly whether we can help.

The Plan is $1,500 one time. Direct is $2,500 a month, Shared is $5,000 a month and Delivered is $9,000 a month. See everything that's included.

Yes, all of it, as long as you start a monthly level within 30 days of getting your Plan. If you don't continue, the plan is still yours.

Six months, then 30 days notice. That's long enough to see the work build on itself and short enough to walk away if it isn't working.

The first six months are the agreement. After that you can cancel anytime with 30 days notice.

Yes. You can move up anytime. Moving down happens at the end of any quarter with 30 days notice, so work already underway doesn't get cut off halfway.

No hidden fees and no setup fee. Every level has a written ceiling. If you ask for something outside it, we tell you what it costs before anything changes. Full website rebuilds, in-chat checkout setup and social media management are quoted separately.

You do. The plan, the pages, the content and the data are yours. If you ever leave, all of it stays with you.

Yes. There's no cost and no obligation.

No. The audit is a personal video you watch on your own time. If you'd like to talk after, you can book a call, but you never have to.

Your website, who your ideal customer is and, if you know them, your main competitors. That's it.

Usually within five business days. We'll email it to you as soon as it's ready.

Then we'll tell you in the video, along with what we'd do first instead.

No. Nobody honestly can. AI tools decide what to say and no agency controls that. What we can promise is that you'll always know where you stand, what we're doing and whether it's working.

Fixes to your own site can show up within weeks. Changing what AI says across the web usually takes a few months, because AI builds its answers from pages all over the web.

Every month you see the real answers word for word, where they came from, who was named instead of you, what changed and what we did. We also watch your AI traffic and track customers who tell you AI sent them.

No. A single made-up number hides more than it shows. You get what the AI tools actually said.

Some of it does, but a lot of it shows up as direct traffic or branded Google searches. Here's how to find it.